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Content We Love: Just in time for the weekend — flying bratwurst!
A virus is typically something to be avoided. Unless you’re mapping out a marketing campaign that includes a video element shared on the World Wide Web. In that scenario, a virus is sought after; one...
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Multi-channel distribution of multimedia content drives results
The lines between marketing and PR are blurring, as social media and content marketing continue grow in importance. The reasons for these changes are many, including the evolution of the media...
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PR Pros’ Resolutions Map to Top PR Trends [Infographic]
Using more video in communications and incorporating content marketing or “slow PR” tactics into the mix top the resolutions of the public relations pros who responded to our informal survey last...
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The Secret to Real-Time Storytelling Revealed at #SXSW
What’s the secret sauce for real-time storytelling? Telling a story as it unfolds requires significant planning. At SXSW today, I got a look behind the scenes at the making of the Melbourne Remote...
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Keys to Video Success: A Look at 6 PR Daily Video Award Finalists
The growing demand for visuals in B2B marketing is self-explanatory; videos shed light on the humanity, heart, and sincerity of a business in a way that text alone cannot. These factors are what make...
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The key to press release success: multiple visual elements [Study + infographic]
Press releases with multiple visual assets generate more views, a study by PR Newswire found. How can you get better results with your press releases? The data is in, and the answer is clear. Visual...
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